What is Google Ads and How Does it Work?
Nowadays, everyone uses online search engines What is Google whether it’s to search for a product or to look for answers on a specific subject. That is a massive opportunity for any business to reach out to potential customers by delivering the product they are looking for or providing them with the correct answer to …
4 Best ROI Digital Marketing Strategies!
Return on investment is one of the main, if not the main, factor that any business must measure. That applies to every business investment made, and marketing is no exception. Digital marketing has many possible channels and strategies you can use to communicate with your customers, and not all of them have a high return …
Search Share of Search Engines by Country
Portuguese searches on the leading search engines in the last 12 months. Google continues to dominate the European market, and Portugal follows the same trend. When we look at all Google platforms, it’s still above 96% in the searches performed, followed by Bing, Yahoo and DuckDuckGO by a wide margin. Source: StatCounter Global Stats – …
What is Content Marketing 7 benefits
Content Marketing is What is Content without a doubt, an Inbound methodology. We can say that inbound marketing is any strategy that aims to capture people’s interest in a non-invasive way. Companies launch “bait” – in the form of relevant and relevant content for the consumer – so that it is people who seek the …
What is Affiliate Marketing The 5 Benefits
You’ve probably heard of marketing, but you’re not sure what it’s all about and what benefits it can bring you. What is Affiliate Affiliate marketing is a popular tactic to boost sales and generate significant online revenue. It’s hugely beneficial for both brands and affiliate marketers… What is Marketing? marketing is the process by which …
7 Reasons to invest in Email Marketing
Email marketing is a very effective digital marketing strategy that consists of sending emails to a database of customers or leads. A good email marketing strategy will allow you to convert leads into customers and one-time customers into regulars. The main advantage is its ability to scale the process of personalised (one-to-one) communication. A recurring …