If you want to know how satisfied your customers are, what problems they are experiencing. Or why they abandon their shopping carts , pop-up surveys are for you.
In this article, we’ll cover what you need to know about all popup surveys , how they can help you. And what types of questions you can include, with real-life examples.
The best part? We’ll tell you how to create your own popup survey for free !
What is a Pop-up Survey?
A pop-up survey is a type of digital survey that appears suddenly on a website and is used to collect feedback or opinions from visitors.
By being displayed on top of the active web page layer, it enables businesses to gain real-time insights and allows users to gather information without interrupting their interactions or shopping experience .
What are the Advantages of Popup Surveys?
Popup surveys can be a powerful tool for online businesses and offer certain benefits such as increasing customer engagement, gathering actionable insights, and ultimately improving business performance.
Here is a detailed look at the benefits of popup surveys:
- Easy Accessibility: Popups appear directly on the web page, making user interaction seamless. This easy visibility makes it more likely that visitors will complete the survey.
- Instant Feedback: Popup surveys allow businesses to collect instant feedback from customers . Such real-time information is invaluable for quick adjustments and improvements.
- Enhanced Engagement: These surveys can initiate an immediate interaction with the user, which can increase engagement and potentially improve the user experience.
- High Response Rate: Because they are immediate and unavoidable, pop-up surveys typically have a higher response rate than email or other forms of surveys.
- Targeted Responses: Popup surveys can be designed to pop up based on specific user behaviors, allowing surveys to capture relevant and targeted customer insights.
- Cost-Effectiveness: Compared to offline data collection methods, online pop-up surveys are much more economical because they do not require physical resources or manual data entry.
- Flexibility: Popup surveys are highly customizable. You can change the questions or design depending on the audience, the purpose of the survey, or the data you are trying to collect.
- Better Understanding Customer Behavior: Collecting data through popup surveys can help businesses better understand their customers – their likes, dislikes, and what they are looking for in a product or service.
9 Popup Survey Examples with Perfect Popup Survey Questions
Depending on your goals oman telegram datayou can use a variety of questions when designing a popup survey. Here are some key types:
1. Satisfaction Popup Surveys & Questions
Satisfaction popup ( CSAT ) surveys are interactive tools that appear on users’ screens during or after their interactions with a platform or service and aim to measure the level of customer satisfaction with a particular product, service or experience.
Here is an example of a satisfaction popup survey:
People Pulse notes that response rates can reach over 85% with a motivated audience. As a result, so it might be a good idea to offer an incentive to thank those who filled out the pop-up survey, like the one in the example.
Here are the questions you can add to your satisfaction popup survey:
On a scale of 1-10, how satisfied are you with our website?
How satisfied are you with the speed and performance of our website?
On a scale of 1-10, how well do our products/services meet your expectations?
How satisfied are you with the customer support you receive (if any)?
🕞 When to Show Satisfaction Popup Surveys: Customer satisfaction popup surveys can be shown after a purchase is completed, after customer support interactions, after successful browsing or task completion, after consuming content, during abandonment intent, on repeat visits, and on anniversary or milestone dates.
2. NPS (Net Promoter Score) Popup Surveys & Questions
It’s a quick way to highlight your loyal customers and help you understand how likely they are to recommend you to others.
Here is an example of an NPS (Net Promoter Score) popup survey:
The NPS popup example stands out with its clear question and simple design: “How likely are you to recommend our product to a friend?” To improve its performance how special databases can help you increase brand awareness you can add an optional feedback question and customize the visual style to your audience. Additionally, follow-up actions based on the given score should also be evaluated to effectively engage users.
Here are the questions you can add to your satisfaction popup survey:
1. Basic Question (Loyalty Question) Examples:
On a scale of 0-10, how likely are you to recommend our website/product/service to a friend or colleague?
Looking forward, how likely is it that you will continue to use our services/products in the coming year?
On a scale of 0-10, how likely are you to recommend our company to someone who needs similar products/services?
Given your experience, how likely are you to attend our future events or promotions?
2. Follow-up Questions:
What is the main reason for your high score?
What did we do well?
What can we do to improve your experience and turn you into a promoter?
Is there anything missing that would make you recommend us more?
For Those Who Gave Low Scores (0-6 Points):
What can we do to improve your experience?
Can you elaborate further on why you would not recommend us?
When to Show NPS Popup Surveys: To gain the most insight, these types of surveys can be targeted after a free trial period, after a customer upgrade, after using key product features, after reaching certain usage milestones, and after a major service interaction or product-related change, so you can understand their propensity to recommend your product or service.
3. Feedback Popup Surveys and Questions
These popup surveys provide valuable information about what visitors think about your website. As a result, specific products or services.
An example of a feedback popup survey:
The feedback popup shown provides a simple and effective way for visitors to rate their experience and provide open-ended feedback. This makes it easy for businesses to gain actionable insights to improve their service or product.
Questions you can add to your feedback popup survey:
Do you have any suggestions to improve our website/product/service?
What feature did you find most useful during your visit to our website?
Can you provide specific feedback regarding our payment process?
What is something we can do to make our website more attractive to you?
Feedback Popup Surveys Display Times: These surveys should be displayed after specific user interactions. After extended site visits, after consuming content aol email list before a website redesign, after customer support resolution. And when users are beta testing new features or services. This is done to collect timely and. As a result, relevant user feedback for product or service improvements.
