Which websites are good foreign trade websites in the eyes of foreigners? This is a question! It is a question that all foreign trade companies and foreign trade SEOers must know. Regarding this question, I consulted several foreign friends a few days ago, and now I will share their views.
In fact, when I asked them this question, their answers were very interesting. Some of them said before I asked specific questions that I could tell that the websites made by you Chinese were made at a glance. I was really surprised at that time. They also made English websites, but many of them did not write the words “China” and “Chinese”. Moreover, most of them used foreign templates. The style felt completely foreign. There was nothing wrong with the English content. How did they know that it was a Chinese website?
They did not give a clear answer
To this question, but in the video I seemed to understand something through their expressions, but I am not sure whether it was true or not, so I will not bring it up here.
Let’s talk about what they think a good foreign trade website is like:
1. Loading speed. The webpage opens too slowly. Some of them are due to image and flash problems, and some are due to server problems. All webpages must be opened within one second, otherwise it is an unqualified website.
2. Do not use pinyin for the domain name. This is emphasized by foreigners because they do not understand pinyin at all and it is difficult for them to remember. Therefore, register the domain name in English directly, do not use pinyin. Needless to say, .com/.net/.org are all OK, but .cn is absolutely not OK.
3. Text style. In foreign countries
We mainly use Songti or Microsoft Yahei. However, when making English websites, we must pay attention to the fact that foreigners are used to Tahoma and trebuchetMS fonts. Don’t choose them randomly, otherwise it will be awkward.
4. Website style. Don’t be too fancy. Simple, concise and clean. Low-key luxury is the mood of foreigners. So don’t use too many patterns that are too flowery. Occasionally, a few exquisite patterns appear in the corners, which often whets the appetite of foreigners and makes them think that your website is very distinctive and high-end.
5. The content must be true
This is also what those friends repeatedly mentioned to me. Because the content on many websites we make is collected, just put our brand on it, and it feels fake at first glance. To be honest, our Chinese reputation is not very good abroad, so many foreigners put our website into the cold palace when they see this. Therefore, many key information, such as company profile and product introduction, must be true.
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Now with the development of trade
With Russia, Russian network promotion has gradually become popular. Many people realize that in the Internet age, choosing a suitable website is a good choice for foreign trade. Indeed, for Russian customers, obtaining networking on linkedin information from the Internet or directly from search engines is still the mainstream way of obtaining information. Therefore, the role that Russian network promotion can play in the development of corporate foreign trade is immeasurable.
But how to do Russian foreign trade network promotion? I am afraid that many veterans who have been engaged in SEO for many years have no way to answer this question. The reason is very simple. Russian people use Russian, and Russian… can almost be said to be the most difficult language in Europe. Language barriers are not only a communication barrier, but also a big problem that affects website production and website effects.
Language barriers mean unclear understanding of
Russian style, and also mean that it is impossible to accurately understand and grasp the psychology and consumption habits of Russian potential customers, and it is impossible to tailor a website for these people that they don’t adb directory want to leave after entering. Therefore, if you can’t overcome the language barrier, even if a website is built, it will not have much effect, and may even have a counter-effect.
6. The website hierarchy should be clear
There should be a practical website navigation, and related content should be linked with internal links. This foreigner also mentioned several times that the foreign trade websites they browsed were made by Chinese people. What does a and the website navigation had more or less some problems. It was not very convenient to jump out and browse related content conveniently. Another problem was that the internal links were not well done.
Obviously, one article can be linked
To another article with external links, which can not only facilitate users but also increase the weight of the article, but it was not done well.7. The interaction between the website The user must be done well, the online customer service. What does a must be guaranteed to be online, and the message board and email must be guaranteed to reply in time. This is also the problem mentioned by my friends.
The above are the s uggestions of foreigners What does a
On good foreign trade websites. My friends are actually quite picky, and they are all veterans who have been doing Google promotion for many years. So as long as we can do the above seven points, I believe that in the eyes of ordinary foreigners. What does aour foreign trade websites are absolutely tall and grand, and will definitely leave them with a deep enough impression and let them remember them firmly.
