So they have everything they ne to cover and start writing/building content about your new collection. Through technology. You will be able to understand which assets were most view and download by professionals within the digital showroom. This way. You can see potential trends that could emerge that season or which products could be featur in itorial coverage from the press and influencers. Essentially. This would help you understand what works well in terms of product style. Color. Model. And more. 4 things not to do when you choose to digitize your brand assets 1.
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Don’t be discourag if it initially takes longer than expect when building your first content library. It may take some time to load your past collection. Campaigns. And season assets. Always keep in mind that once you have everything in a cloud-connect content library. Everything will be there. In the future it will be much easier for you to search and download images. Remember that having everything organiz and divid by category will simplify management in the long run. So yes. Initially there will be a ne for manual uploading. But once done. It will be business lead possible to customize the way in which the content is display. Making it scenic and visual .
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Your brand assets are just one click away. 2. Be curious digital transformation isn’t easy. But having resources that are secure and easily accessible from anywhere will really help your brand. Make your content library your digital source of truth . Which will help you save time B2C Fax and money. And ask yourself the right questions. Make sure the technology you choose has solid customer support and contact them if you have any concerns. The best way to grow in digital is to learn and be curious about how it works! 3. Invest in digitalisation and choose the technology you really ne digitalization serves to help you and your brand in simplifying processes.
