lgbtqia+ consumers with campaigns during History Month , surprise them with ad features during Transgender Day to raise awareness, and more. Strive to raise community awareness by supporting LGBTQIA+ -focused causes during: How 1440 Publishers Gained 1M + Subscribers and 55% + Open Rates Using Email Marketing. Case study of how 1440 media used email marketing to get 1 million+ subscribers and 55% + open rate.
Learn how to deliver better insights
to build winning campaigns Better Insights to Build Winning Campaigns How our analytics suite can provide you with intelligent, actionable insights Australia WhatsApp Number Data to improve your marketing campaigns. learn more Annual LGBTQIA+ Health Awareness Week ( last week in March ) International Transgender Visibility Day supports diversity, equality and inclusion in the workplace Queer people want equality, safety and visibility in the workplace. According to the progress of the United States . Org research shows that between 15% and 43% of gay people have experienced some form of discrimination and harassment in the workplace .
Additionally
Entrepreneurs reported that when it comes to companies’ initiatives to support diversity, LGBTQIA+ people express a desire to see brands protect their queer employees rather than pander to showmanship. When brands commit to creating a safe and comfortable workplace where employees can be their full, authentic selves in the office, consumers take notice and turn their purchasing power toward them. Consumer use of Augmented Reality (AR) and Virtual Reality (VR) technologies to gain influence and understanding from minority communities is a new trend that seems to be amplifying of late, which some might see as slightly Fleeting, but could be the next big innovation opportunity for global marketers to reach new and existing customers globally.
Over the past few years
AR and VR technologies have continued, and at an increasing rate, changing the way consumers choose to spend their hard-earned dollars. In an omni-channel marketing strategy, AR and VR technologies ultimately provide customers with digital B2C Fax experiences to replace traditional physical ones, providing brands with a new space to market their products and services. Combined with the earning power of the Internet and the continuous innovation of e-commerce, Forbes forecasters predict that the total global e-commerce market will reach 6.3 trillion US dollars in 2023 , and by 2026 , the total e-commerce market is expected to exceed 8.1 trillion US dollars.
