Shopping ads have many advantages compared .To traditional text ads. First of all, shopping ads appear above or next. To text ads in search results. The location of shopping ads on the search results page, combined with an eye-catching. Product image, Of Google Shopping means that the visibility and attention value of .Shopping ads is guaranteed.
In addition, the price of the product and sometimes also a possible discount. Are always visible in the ad. Due to the reasons mentioned above, shopping ads have been. Found to get more attention, more clicks and more sales for. Online stores compared to traditional text ads.
Found to get more attention
With shopping ads, the advertiser also has. The opportunity to have more than one ad appear on. The search results page. While in keyword . asia email list Advertising, each advertiser can only have one of his own ads appear on the search results. Page at a time, there is no such restriction in shopping advertising.
In principle, the same advertiser can have several .Shopping ads and one text ad visible. On the search results page at the same time. Let’s think of a situation where a person searches for a certain product. On google and there are several different
While in keyword .Advertising,
Variations of that product. With shopping advertising
N traditional search term advertising (sem), the targeting of ads is largely based on the use of keywords. In shopping advertising, on the other hand,B2C Fax keywords ar not used at all, with the exception. Of negative keywords, which should always be used.
Keyword. Advertising: ads are not targeted and shown to .Anyone until keywords are added
Shopping advertising: by default, the entire product .Range is always advertised