Outdated information – products and/or services offered that are not explicit on the website, contain products and/or services that are no longer available, information that is no longer correct, disorganized information Design does not reflect current company branding – colors, typeface, copy, images and other elements do not conform to current company guidelines. Artificial Intelligence is making Marketing smarter, by allowing brands to understand the behavior of all audiences and optimize campaigns, and later, through innovation, transform the consumer experience.
The website is difficult to navigate
A website that is difficult to navigate will not please visitors and may cause you to lose potential customers Website layout has become old-fashioned – if your website has a slightly outdated layout instead Antigua and Barbuda Email List of a modern, simple and easy to navigate design, it will have a negative impact on the user The site is not optimized for mobile devices – more and more users open sites on mobile devices, making this an increasingly important factor. IV The personalization of promoted content , according to your preferences and profile, with the right tone of voice and content that is relevant, will continue to be a trend.
Google penalizes websites that are
Not mobile-friendly, impairing performance in search engine results. A website is the space and showcase for your products and services on digital, hours a day. It is the main communication channel B2C Fax for your business with your current and potential customers. A website is essential for your business to gain notoriety, increase its visibility and evolve against your other competitors. Create your website or online store with AXIS. Ask us for a value proposition and watch your business grow. But with the particularity that we are entering a new era of Cookie less . Now that you know what to expect this year.