Car is a digital native company, but ahead of its time. When the idea of maximizing the reach of car sharing through a layer of trust-based technology arose, smartphones did not yet exist. Sounds like prehistory, but not that long ago Inyears we have managed to be present IN countries and havemillion users . Of course, for such massive scopes, digitization is key. What do you think are the biggest advantages of online commerce over offline? Do you think that any offline company today should have ecommerce or web? I still point to range as the biggest advantage . But should all offline companies have ecommerce? I don’t think it’s mandatory. Generally speaking, of course, it is recommended.
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If I analyze it from my perspective, that of communication: not all the companies that emerge today are startups. What if your positioning was Bahamas Email List the exclusivity of proximity in-person commerce, for example? It would be an exception, without a doubt, but I don’t think it is mandatory if the decision is part of a strategy that makes sense for your brand. – If you were given a choice, what digital marketing strategies would you invest in? (SEO, SEM, RRSS) In the one that made sense for the moment that the company was living . Outside of Marketing, of course, I would invest in a good communication strategy.
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That brings together all the voices of the company in one to work from/reinforce its identity. What do you think is the key to not giving B2C Fax up and achieving your goals. First thing fix them. Being aware of what the objectives are, having been realistic when setting them. And, as a team, in order not to give up, I think the key is to feel involved with the project that is being developed. In general, you learn much more from being wrong than from being rightItziarGSagar fromblablacar_es CLICK TO TWEET. Have you had to make changes in your routine to be more productive.