Some time ago, blogs were personal channels that the public used to talk about personal matters or entertainment. Today, blogs are virtual spaces used for publishing articles, which have become increasingly strong. In achieving results within companies, as long as they are used in a strategic way. Some of the benefits of a business blog include visibility and reputation . As it allows you to present the brand closer to the public. More visits to the site since the search engine will have a new organic result to present and, over time, The number of views will tend to increase as well as the number of leads ; relationship between social networks and blogs, that is.
Both promote each other because social
Networks lead the audience to blogs and vice versa. Blogs can also generate sales, just like content marketing, email marketing and social networks, boost a company’s business, as they represent a more Anguilla Email List direct marketing channel with potential customers. In addition, the blog can be use for the brand to try out a marketing campaign. Blogs in It is worth creating a blog for your company, as in addition to increasing organic search, potential customers will also have an increase in authority. The public still reads blogs, which indicates that this tool is by no means outdated. Several surveys show that companies that have adopted the use of.
Blog generate more leads than those that have not
Which causes them to miss out on significant opportunities to increase market share and maintain a competitive advantage. According to studies done by the Content Marketing Institute (CMI) and. Marketing Profs B2B (business to business) in 9 out of 10 marketers (89%) created short B2C Fax articles/blogs words or less, followed by of video creation (75%). Source: Content Marketing Institute Among Business to Consumer (B2C) marketers, short articles, videos, and graphics are the most common types of content. Source: Content Marketing Institute According to the chart above, almost out of 10 (86%) created short articles/blogs and posts under words and 7 out of (71%) created videos. Furthermore, according to Ledgeview Partners, 70% of people who use the internet read blogs.