So, everybody gets it’s crucial to make emails accessible to everyone. However, achieving such accessibility can often be a complex task due to a myriad of factors to consider, along with the presence of conflicting information found in various resources.
After thoroughly reviewing and analyzing an extensive array of resorces, ranging in dozens if not hundreds, we’ve put together recommendations for email accessibility. These guidelines aim to satisfy the diverse requirements of every reader.
Why accessibility in emails is a must
for social reasons — to make emails easy for everyone to read; legal reasons — to meet legislation requirements; business reasons — it will bring you Australia Phone Number Data more clicks, and more conversions, which will result in a better income; humane reasons — we’re extremely lucky to be able to read, see, and tell colors. Let’s make emails a little bit better for those not this lucky. Let’s not be heartless. Reasons to maintain email accessibility _ Insightful stats
Just imagine that
2.2 billion people worldwide have trouble seeing even with glasses; 9-12% of the world’s population have dyslexia (every 10th person); 300 mln people are color blind (1 in 12 men and 1 in 200 women). What is email accessibility? Email accessibility ensures that everyone with any impairment can “read” your message.
Types of impairments that make reading challenging or even impossible Blindness Blind people use screen readers such as VoiceOver for Mac and Microsoft Narrator for Windows, etc., when opening emails. This assistive technology helps narrate the screen’s content with a synthetic voice. Visual impairment People with visual impairments may read emails or surf the web on their own, without assistive technology. But still might experience trouble reading even with glasses on. Color blindness
Color blindness is also known as color vision deficiency
(DVC). These people do not tell colors. Some don’t see red, some B2C Fax don’t see blue, and some don’t see green. Some don’t see colors at all; they just see shades of gray.
Those who don’t see red or green tend to confuse green and red. Blue and purple, even dark red with black, and many other colors.
