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With personality-like products.” Personality : Sincerity reflects devotion, good-heart people, warm feelings. Excitement reflects a challenge, thrilling, out of the box. Competence reflects power, powerBrand Identity is the identity or identity of the brand. It is something that companies create to present their brand identity. Brand Identity is the face of the company, the first front for customers to see, such as the brand name, logo, slogan, brochure, brochure, billboard, business card, letterhead. Brand Identity also It is relat to other parts of the company, such as the products or services provid to customers. and possible from the vision brand positioning.

To recognize and remember

Brand relationship with customers brand Insurance Email List personality brand value brand. Concept product or service features Quality of products or services to various after-sales services. Rand Identity creation is necessary to create a relationship between the brand and the customer. Brand Identity can be divid into groups as follows Graphic Identity such as logos. Pictures, text, colors, patterns Sensorial Identity or identity that can be touch. By the five senses, namely form, taste, smell, sound, touch, and also includes appearance.

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Thats the concept

Contact surface Behavioral Identity or identity B2C Fax link to consumer behavior or journey, customer journey, for example, designing an application to make purchases to suit target groups in the digital age Functional Identity or identity that emphasizes brand or product features, such as Fitflop shoes that are healthy shoes. Importance of Brand IdentityI have to admit that nowadays, there are many brands, new businesses, products that are more diverse almost every day, many brands try to offer something new that meets the nes of consumers. which if any brand can present the strengths of the product or service Or creating other different points that are unique and communicat to customers or consumers.

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