Remember is that subscribers do not equal sales. In order to calculate the cost of leads in target advertising we will give an example and calculate accordingly. you’ll ne to start your calculations from our example. Determine costs and average checks for potential customers. Let’s enter the level of average checks for rubles. The highest cost for our leads is in rubles. definition. To have some ground let’s define order. It turns out that the plann profitability should be orders average bill rubles. Set the minimum amount for targeting.
We’ll highlight the main steps
You ne to allocate a minimum amount of rubles per lead order rubles. figur out plann spending and expectations. Now we ne to decide what Guyana B2B List actions to take to achieve results. So how do you calculate the cost of a goal Define transformations. First you ne to know what the average conversion rate for your website is. Let’s say the scale on our website is . This means that in order to get the desir results for an order at least someone must visit the site. people bas on determining the number of impressions. This can be done as part of testing activities. For example if we have an average CTR the ad nes to be display at least 10000 times.
Actions taken for results So we
CPM and CPC are determin for the first time. rubles B2C Fax and the cost per click is rubles budget number of visitors. Such results can be very real and if all goes well they can serve as a basis. But some factors can prevent you from getting results. Factors that affect target application costs and prevent you from achieving results are Inappropriate creativity. If your ad ends up being poorly design your promotion is unsuccessful or your offer is difficult to understand your audience may not respond to it. In this case the budget disappear but with no results. It’s worth creating multiple creatives to see which ones your target audience responds to best and which approach leads to the highest conversion rates. wrong audience. You can endlessly spend your budget on non-target audiences and not get the desir results.
