The concept of “ helpful content ” has become a key factor for success in search engines, especially since the implementation of the Google Helpful Content Update in August 2022. This is a historic event that has come to change the history of digital marketing as we know it, or at least the way it is practic and execut.
The latest updates to Google’s algorithms are design to improve the user experience by optimizing the way information is serv and classifi, seeking to meet user nes.
But, to begin: What is truly useful content? W
ell, we’ll uncover that little by little throughout this article, which you’ll surely find interesting.
What is useful content according to Google?
The concept of useful content has establish itself as an essential pillar of SEO strategies , key to achieving good rankings in search results. According to Google, brother cell phone list useful content should not only inform users but also provide real value , unlike content that seeks only to manipulate algorithms to improve its position without offering a meaningful experience.
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Differences between useful content and manipulat content
Content can be classifi not only bas on its characteristics and purpose, but also bas on its usefulness (a distinction that Google primarily achieves). Thus, content united states business directory can be classifi into the following two broad groups:
Useful content
Useful content is distinguish by its originality , its well-research nature, and its generally produc by subject matter experts . It follows the EEAT (Expertise, Knowlge, Authority, and Trust) guidelines . The main objective is to meet user nes by providing accurate, practical, and detail answers.
Creating useful content not only improves the user experience but also boosts SEO ranking, as Google rewards content that truly adds value. Some of the most useful content typically found online are guides, analyses on specific topics, and articles that answer frequently ask user questions. create content for the user We’ll explain this in more detail later.